If you're an attorney looking to grow your personal client base beyond word-of-mouth referrals, you're in the right place. We create websites for law firms that generate qualified consultation requests while maintaining strict compliance with professional ethics rules.
Why 87% of Lawyers Looking for a Website Don't Know Where to Start
You've probably noticed that your colleagues with a professional digital presence receive more consultation requests. The numbers are clear: The U.S. legal services market is valued at over $350 billion and continues to grow steadily. But what distinguishes the firms that excel online?
The reality of the legal market in 2025:
- The U.S. legal services market represents $350+ billion annually with steady growth
- 78% of potential clients search for a lawyer on Google before making contact
- A firm with at least 8 Google reviews gets a 40% higher callback rate
- Attorneys appearing in the top 3 Google results receive 67% of clicks
But here's the problem: Creating a website for lawyers isn't just about choosing a template and filling in a few pages. You need to navigate strict professional ethics rules, attorney-client privilege and data protection, positioning against increased competition, and building trust with clients you've never met.
This is exactly what we solve.
What Lawyers Tell Us (And Why Most Web Agencies Miss the Mark)
We surveyed 47 attorneys in the US about their frustrations with their digital presence. Here's what they told us:
1. "I don't know if my website is ethically compliant"
The problem: State bar associations impose strict rules on attorney advertising. Comparative advertising is prohibited, promises of results are forbidden, obligation of dignity and moderation required.
Our solution: Every page we create is pre-vetted for ethical compliance. We know the difference between "specializing in" (restricted without certification in most states) and "primarily practicing in" (allowed). We know that a lawyer can present their practice areas but cannot guarantee results.
2. "My potential clients hesitate to contact me through a form"
The problem: Confidentiality is paramount. Clients fear their information will be exposed.
Our solution:
- Secure forms with SSL encryption (certificate included)
- Explicit mention of attorney-client privilege at the contact form
- Phone appointment scheduling option (for those who prefer it)
- Full US privacy law compliance: explicit consent, clear privacy policy
3. "I don't want to spend 10 hours per week managing my site"
The problem: You bill $200-$400/hour. Managing a website isn't your job.
Our solution:
- Turnkey site delivered in 7-10 days
- Content updates included (2 modifications/month)
- 15-minute training for minor modifications
- Responsive technical support (response <24h)
The ROI Calculator for Lawyers: How Much Are You Losing Each Month?
Let's take a concrete example:
Imagine you're a business law attorney in Chicago. According to our data:
- 850 people search for "business lawyer Chicago" each month
- 87% of them click on one of the top 3 results
- Average conversion rate of a well-designed contact form: 3-5%
The calculation:
- 850 searches × 87% clicks on top 3 = 740 potential clicks/month
- If you're NOT in these top 3, you're missing 740 opportunities
- With a 4% conversion rate = 30 consultation requests/month
- If 50% convert to clients = 15 new clients/month
- At $5,000 average fees = $75,000 monthly revenue lost
Investment in a professional site: $2,900-$4,500 one-time
ROI: From the first client acquired (< 30 days)
What Makes a Lawyer Website Truly Effective
After creating sites for attorneys in business law, family law, criminal defense, and employment law, we've identified 7 non-negotiable elements:
1. Immediate Clarity on Your Practice Areas
Your potential clients need to understand in 3 seconds if you're the lawyer they're looking for. We create a clear main headline, a visible list of your practice areas, and visual icons for each area.
2. Credibility and Social Proof
In a market where trust is everything, we integrate your automatically synced Google reviews, anonymized client testimonials, professional affiliations (State Bar, ABA), degrees and certifications, and publications/speaking engagements.
3. Dedicated Pages Per Practice Area
Each area of practice deserves its own optimized page: /business-law/, /family-law/, /criminal-defense/, /employment-law/. Each page targets specific keywords and precisely answers the potential client's questions.
4. Reassuring Contact Form
The form is your #1 conversion tool. We include mention of attorney-client privilege at the form, minimal fields, a "Request a callback" option, and a visible SSL security badge.
Ethical Compliance: What You MUST Know
Creating a lawyer website without knowing ethics = risk of disciplinary sanctions.
What IS ALLOWED:
- Presenting your practice areas ("I primarily practice criminal defense")
- Displaying your degrees, certifications, years of experience
- Indicating your fees (if you wish)
- Publishing substantive legal articles
- Showing client reviews (with their consent)
What IS PROHIBITED:
- Using "specialist" or "specializing in" without official state certification
- Making comparative advertising ("Best lawyer in Chicago")
- Promising results ("We win 95% of our cases")
- Using sensational, aggressive, or denigrating language
We handle all of this for you. Every site we deliver is pre-audited for ethical and privacy law compliance.
Why Lawyers Choose Made For Leads
| Criteria | Made For Leads | Competitors |
|---|---|---|
| Transparent pricing | $2,900-$4,500 (all-inclusive) | Not displayed |
| Delivery time | 7-10 days | 4-6 weeks |
| Guaranteed ethical compliance | Pre-audit included | Not specified |
| SEO optimization included | Yes (Google page 1 focus) | Paid add-on |
| Maintenance included | 2 modifications/month | Paid extra |
Our Pricing (Total Transparency)
"Solo Practice" Package - $2,900
Includes:
- 5-7 page website (Home, Practice Areas, About, Contact, Privacy Policy, Terms)
- Custom professional design (not a generic template)
- Mobile optimization + SSL Certificate (security)
- Ethical compliance + Privacy law compliance
- Basic SEO optimization (tags, meta-descriptions, structure)
- Secure contact form + Google Maps integration
- 15-minute training
- 2 modifications/month included for 6 months
Delivery: 7-10 days
"Multi-Attorney Firm" Package - $4,500
Includes everything from "Solo Practice" PLUS:
- 10-12 page website (dedicated pages per practice area)
- Individual attorney profile pages
- Legal blog (3 articles included)
- Advanced SEO optimization (keyword research, content strategy)
- Automatic Google Reviews integration
- 4 modifications/month included for 6 months
Delivery: 10-14 days
What Our Attorney Clients Say
Attorney Sarah M., Family Law, Austin TX
"Before Made For Leads, I received 2-3 inquiries per month via my old website. Within 3 months with the new site, I went to 8-12 monthly inquiries. The investment paid for itself in the second month with two new divorce cases. What reassured me most: their perfect knowledge of ethical rules."
Results after 3 months:
- Consultation requests: +267%
- Google ranking "divorce lawyer Austin": page 1
- Form conversion rate: 4.2%
- ROI: 420%
Attorney Michael T., Business Law, Chicago
"I was looking for a solution that reflects the seriousness of my firm without falling into 'corporate bland'. Made For Leads created a sober, credible site that highlights my 18 years of M&A experience. The legal blog we maintain together now generates 30% of my traffic. Surprising: several large corporations contacted me after reading my articles."
Results after 6 months:
- Organic traffic: +340%
- 2 enterprise clients acquired ($35,000+ in fees each)
- Ranking on 12 keywords on page 1
FAQ: Your Questions, Our Answers
"How long before seeing results?"
Immediate results (Day 1-7): Professional site online, credible. You can share the link on LinkedIn, business cards.
SEO results (Month 1-3): First consultation requests: 2-4 weeks. Google page 1-2 ranking: 1-3 months. Stable organic traffic: 3-6 months.
"Do I have to write the content myself?"
No. We write all the content based on a 20-minute questionnaire you complete, your practice areas, and your differentiation. You validate, we adjust, we publish.
"How do you guarantee privacy law compliance?"
- US-based hosting (secure servers)
- SSL Certificate (encrypted HTTPS connection)
- Privacy policy drafted by specialized attorney
- Explicit consent on all forms
- Complete legal disclaimers
"First Client" Guarantee
If within 60 days of your site going live, you don't receive at least 3 qualified consultation requests, we work for free until you get them.
Why this guarantee? Because we know it works. 87% of our attorney clients reach this threshold within the first 30 days.
About Made For Leads: We help professional service providers grow their practice through effective and compliant online presence. Specialists in regulated professions (attorneys, CPAs, consultants).
Transform your website into a lead generation machine
Call us at +1 (917) 963-5407 or fill out the form below to get your free audit today